7 Course Curriculum

On-Demand Delivery

On-Demand Workforce Program

Group Licensing Available

Turn your harvests into high-demand, value-added products you can sell!
APPLY TODAY!APPLY TODAY!
10 Course Curriculum
On-Demand Delivery
On-Demand Workforce Program
Group Licensing Available

Building Structured Agricultural Enterprises

Business Beyond the Farm™ is a structured 7-course on-demand program focused on building the business behind agricultural production.

The program equips farmers and producers to develop value-added products and services while establishing the administrative and operational systems required to run a fully functioning enterprise.

From pricing discipline and production workflows to financial management and back-office infrastructure, the curriculum strengthens the structure that supports sustainable growth beyond raw harvest sales.

Building Structured Agricultural Enterprises

Business Beyond the Farm™ is a structured 7-course on-demand program focused on building the business behind agricultural production. The program equips farmers and producers to develop value-added products and services while establishing the administrative and operational systems required to run a fully functioning enterprise. From pricing discipline and production workflows to financial management and back-office infrastructure, the curriculum strengthens the structure that supports sustainable growth beyond raw harvest sales.
  • Immediate Access to the B Street University E-Learning PlatformFull access to all seven structured courses and modules delivered on demand.
  • Comprehensive 7-Course CurriculumFocused on value-added product development, operational systems, financial discipline, and enterprise infrastructure.
  • Implementation Tools & Strategy FrameworksDownloadable templates, worksheets, and structured exercises designed to support real-time application within your agricultural operation.
  • Administrative & Back-Office Systems DevelopmentGuidance on building pricing controls, documentation standards, compliance alignment, and financial workflows.
  • Institutional Licensing AvailableOrganizations may deploy the full curriculum for group training and workforce development initiatives.

Running a farm is tough.

Running a profitable farm is even tougher.

Especially in the face of rising costs, higher interest rates, and the economic impact of climate change. Competition with larger farms is intense, and your profits are feeling the pinch.

Running a farm is tough.

Running a profitable farm is even tougher.

Especially in the face of rising costs, higher interest rates, and the economic impact of climate change. Competition with larger farms is intense, and your profits are feeling the pinch.

Especially in the face of rising costs, higher interest rates, and the economic impact of climate change. Competition with larger farms is intense, and your profits are feeling the pinch.

 

Fortunately, you’ve landed here. Ready to turn uncertainty into prosperity?

Especially in the face of rising costs, higher interest rates, and the economic impact of climate change. Competition with larger farms is intense, and your profits are feeling the pinch.

 

Fortunately, you’ve landed here. Ready to turn uncertainty into prosperity?

Business Beyond the Farm™ was developed from direct experience supporting agricultural producers navigating production, licensing, and market expansion within regulated food systems.

The program is designed to help farmers and growers transform raw production into structured, value-added products and services — including packaged goods, specialty offerings, and hospitality-aligned experiences — supported by disciplined operational and financial systems.
Business Beyond the Farm™ was developed from direct experience supporting agricultural producers navigating production, licensing, and market expansion within regulated food systems.

The program is designed to help farmers and growers transform raw production into structured, value-added products and services — including packaged goods, specialty offerings, and hospitality-aligned experiences — supported by disciplined operational and financial systems.

Designed to bridge the gap between traditional agriculture and the modern digital marketplace, our Business Beyond the Farm™ program will teach you how to develop value-added products and services from the harvests you grow on your farm.

Designed to bridge the gap between traditional agriculture and the modern digital marketplace, our Business Beyond the Farm™ program will teach you how to develop value-added products and services from the harvests you grow on your farm.

What You Will Learn

Structured 7-Course Curriculum

A comprehensive, on-demand learning framework designed to strengthen operational systems across value-added development, revenue strategy, financial discipline, administrative infrastructure, and scalable execution within agricultural enterprises.

Immediate Application & Implementation

Each course includes practical modules and tools built for real-world execution, allowing producers to apply structured systems directly inside active agricultural operations and value-added product lines.

Building Structured Agricultural Enterprises

Business Beyond the Farm™ is designed for producers ready to strengthen the systems behind their operations and revenue. This 7-course on-demand program focuses on value-added product development, operational discipline, financial control, and administrative structure required to operate a fully functioning enterprise beyond raw harvest sales. From pricing strategy and cost visibility to documentation controls and enterprise planning, the curriculum strengthens both front-end market positioning and back-end administrative infrastructure. Participants develop the structure required to convert agricultural production into sustainable, revenue-generating products and services supported by disciplined systems and long-term scalability.

Building Structured Food Enterprises

Business Beyond the Farm™ is designed for licensed food and beverage operators ready to strengthen the systems behind their revenue. This 7-course on-demand program focuses on operational discipline, financial control, compliance alignment, and scalable execution inside regulated environments. now give me the rest
Building Structured Food Enterprises
Business Beyond the Farm™ is designed for licensed food and beverage operators ready to strengthen the systems behind their revenue. This 7-course on-demand program focuses on operational discipline, financial control, compliance alignment, and scalable execution inside regulated environments. now give me the rest

Market-Ready Value-Added Strategy

Learn how to translate agricultural production into consumer-ready, revenue-generating products and services supported by disciplined operational systems.

Customer Targeting & Pricing Discipline
Build structured approaches to identifying target markets, setting prices with margin clarity, selecting distribution channels, and aligning promotional efforts with production capacity.

Value-Added Revenue Expansion
Develop frameworks for moving beyond raw production into packaged goods, specialty offerings, direct-to-consumer models, and hospitality-aligned services that strengthen income stability and long-term scalability.

What you will need to succeed with this course?

Dedicated Implementation Time

Plan to commit focused time each week to reviewing course material and applying structured systems within your operation.

Active Agricultural Production or Value-Added Intent

This program is designed for producers actively operating or preparing to develop value-added products and services.

Operational Transparency

Be prepared to examine your current pricing, production workflows, cost structure, and market positioning with clarity and discipline.

Reliable Technology Access

Access to a working computer or tablet with internet connectivity is required to engage with the on-demand platform and implementation tools.

What you will need to success with this course?

Dedicated Implementation Time

Plan to commit focused time each week to reviewing course material and applying structured systems within your operation.

Active Agricultural Production or Value-Added Intent

This program is designed for producers actively operating or preparing to develop value-added products and services.

Operational Transparency

Be prepared to examine your current pricing, production workflows, cost structure, and market positioning with clarity and discipline.

Reliable Technology Access

Access to a working computer or tablet with internet connectivity is required to engage with the on-demand platform and implementation tools.

What Business Beyond the Farm™ Program Will Cover

E-Learning

Business Beyond the Farm™ is delivered as a structured, on-demand workforce program focused on value-added development and enterprise infrastructure for agricultural operators.

 

The curriculum strengthens operational systems, pricing discipline, administrative structure, and financial oversight required to build sustainable, revenue-generating products and services beyond raw harvest production.

 

Designed for producers and growers preparing to formalize and scale their operations, the program supports disciplined execution within modern agricultural markets.

Course 1

Operations & Systems

This course equips participants with the operational discipline required to organize, systematize, and scale revenue-generating operations. Learners examine how process design, integrated systems, and performance management support efficient workflows, faster payment cycles, and operational clarity as organizations grow.

Course 2

Human Resources

This course provides participants with a practical foundation for building compliant, well-structured human resource systems as organizations grow. Learners examine how employment classification, documentation, onboarding processes, and employee development frameworks work together to reduce risk, improve clarity, and support sustainable operations.

Course 3

Consumer Packaged Goods Branding

In the competitive world of food & beverage Consumer Packaged Goods Manufacturing (CPG), creating a powerful brand and eye-catching packaging is essential for standing out and capturing consumer attention. This course is designed to equip emerging CPG manufacturers with the knowledge and skills necessary to develop effective branding and packaging that resonates with target audiences and drives sales. Through a combination of lectures, case studies, and a hands-on project, participants will delve into the fundamental principles of branding and packaging design. They will gain a comprehensive understanding of how to position a brand strategically and create packaging that resonates with consumers.

Course 4

Food Costing & Controls

This course introduces participants to the principles and practices required to manage food costs with discipline and consistency in food service and production environments. Learners examine how cost visibility, inventory controls, and menu decisions directly impact profitability and operational sustainability.

Course 5

Accounting

Interview Style: This course introduces participants to the role of accounting as a strategic function that supports informed decision-making, financial clarity, and long-term business stability. Through an expert-led discussion, participants gain insight into how financial understanding influences growth, reputation, and operational confidence.

Course 6

Finance

This course introduces participants to the core principles of capital strategy and funding readiness for growing organizations. Learners examine the full funding landscape, including grants, debt, and equity, and develop an understanding of how different capital structures align with business goals, risk tolerance, and long-term ownership considerations.

Course 7

Commercial Real Estate

Course Description: This course is designed to provide participants with the foundational knowledge required to navigate the process of buying, leasing, and securing commercial real estate for their organization. Participants gain an understanding of key considerations involved in commercial real estate transactions and learn how to develop a strategic real estate plan that supports facility growth and long-term operational needs. The course prepares learners to evaluate opportunities, assess risk, and participate confidently in commercial real estate decisions.

Bonus Masterclass

Beyond the Build™

A food service facility’s long-term performance is determined long before opening day.

 

This masterclass examines the full lifecycle of brick-and-mortar food production, manufacturing, prep, and restaurant environments, beginning in pre-construction and extending through stabilization. It explores how early decisions about layout, infrastructure, storage, workflow, equipment selection, licensing pathways, and vendor structure directly shape operational efficiency, compliance exposure, staffing demands, and profitability once the doors open.

 

Participants will examine how design intent must align with production realities, regulatory requirements, insurance standards, and revenue strategy before build-out begins. The session then moves into the critical transition from construction completion to active operations, addressing the performance risks that surface during the first 90 days.

 

Drawing from experience overseeing complex construction procurements and launching licensed commercial food facilities, this masterclass connects development planning to operational execution.

 

Key focus areas include:

Integrating operational planning into pre-construction strategy

Aligning design decisions with real production capacity and labor flow

Structuring vendor and service agreements before occupancy

Anticipating compliance obligations beyond inspection approval

Stabilizing performance during the early operational period

 

Construction may end. Inspections may pass. But operational performance is built into the project long before opening day.

Meet the People Who Power Business Beyond the Farm™

Our instructors provide an unmatched level of mentorship and expertise. From award winning chefs and seasoned entrepreneurs and business owners, our teachers cover everything from operations and staffing to marketing, branding plus food cost and control.

Scroll down to meet each of our current educators.

Joi Alexander
The Game Consulting Agency
Joi is a seasoned on-premise and off-premise catering sales professional with over 20 years of experience in account management, business consulting, client relations, business development, strategic planning and CPG management. In 2017, Alexander was named Director of Catering Sales at Mercedes-Benz Stadium, Home of the Atlanta Falcons and Atlanta United. Alexander received the Top Sales Performer Award for 2019 exceeding group sales revenue by $7M. During her time at Mercedes-Benz Stadium, Joi played a major role in spearheading the catering and private event business which generated over $5M in revenue year over year.
Chef Jacoby Ponder
Chefpreneur Academy
A native of Monroe, Georgia, Celebrity Chef Ponder gained his cooking abilities from a laid back food loving city life in the South, but the bulk of his culinary skills and aspiration came during his 10 year tenure as a CS (Culinary Specialist) serving proudly in the United States Navy out of Norfolk, Virginia. Being hand selected on a regular basis to prepare meals for high profile military officer, prestigious military command, and political official functions was enough to confirm the pursuit of a career as a professional chef once his naval commitment came to an end.
Joy Pittman
HR For The Culture
Joy Pittman is a true “people” person, and she embodies that title, naturally! As a certified Senior HR Professional, holding a Master’s in Human Resources Management, a Bachelor’s in Economics, Joy is known in many capacities as a go-to human resources expert, a genius people strategist, a dynamic public speaker and a respected educator, but it’s the title “Sprinkler of Black Girl Magic” that surrounds people in her fairy dust of success and leaves them both inspired and ready to win!
Kelly Criswell
Mudge
Kelly Criswell is the founder of Mudge, a Branding Agency specializing in innovative food & beverage brands. With a fierce love of food & bev and a 20+ year career in CPG brand development & packaging design, Kelly helps brands break new ground by intuitively and strategically connecting the brand with their perfect customer.
Samia Bingham
Founder & Principal, B Street HQ
Samia Bingham is a development and operational performance strategist specializing in aligning pre-construction planning with long-term asset execution.
With more than 15 years of experience directing complex federal construction, facilities, and infrastructure procurements exceeding $100 million plus, she has advised senior government leadership on acquisition strategy, capital exposure, funding alignment, and execution risk across portfolios exceeding $500 million in aggregate oversight.
Her expertise sits at the intersection of development, contract structure, and operational performance. She works with developers, agencies, and institutional owners to ensure that design decisions, vendor agreements, compliance requirements, and revenue models are aligned before assets enter the market.
Samia is known for integrating operational realities into pre-construction strategy, identifying performance risks early, and establishing disciplined frameworks that protect asset value beyond substantial completion as well as post-construction management.
She is also the founder of Flavors®, a licensed commercial kitchen operations platform where she designed, launched, and stabilized regulated multi-tenant facilities operating under strict health, insurance, and performance standards. This experience informs her practical understanding of how built environments function once occupancy begins.
Her work centers on asset readiness, operational control, and long-term performance sustainability across regulated and multi-tenant environments.
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Marcus Daniels
NAI Michael
Marcus N. Daniels is the Founder, President and Chief Executive Officer of Daniels Development Group LLC. Mr. Daniels brings over 15 years of experience in business, real estate, finance, public policy and consulting assisting clients with their strategic goals and objectives. Mr. Daniels is Vice President at NAI Michael, a commercial real estate brokerage and development firm where he has represented clients in the acquisition, development and disposition of commercial real estate including retail, office, industrial, multifamily and mixed use developers, institutional investors, publicly traded companies, privately held businesses, professional service firms, federal contractors, nonprofit and healthcare clients for their requirements in the United States. Mr. Daniels is the Chair of NAI Global Diversity Equity and Inclusion (DEI) Council for NAI
Jese Gary
Green Eyed Ambition
Jese Gary is not just an educator; she is the guiding force behind a transformative journey into the intricate realm of systems, operations, and insightful analysis. As a dedicated instructor at Magnolia University, she has relentlessly championed the cause of mastering your operating system, revolutionizing supply chains, and harnessing the power of insightful analysis. With a passion that ignites minds and a vision that transcends boundaries, Jese Gary has become a beacon of knowledge in the academic world. Her career is a testament to her commitment to excellence, innovation, and the relentless pursuit of mastery in her field.
Jese brings to the classroom a wealth of real-world experience, having worked with industry giants and emerging innovators alike. Her unique ability to bridge the gap between theory and practice has made her a sought-after mentor, inspiring students to not only understand complex systems but to excel in optimizing them.
Jese Gary’s influence extends beyond the classroom, as she collaborates with industry experts and academic institutions to shape the future of systems and operations. Her dedication to driving positive change has earned her recognition and respect from colleagues and peers around the world.
In a world where the mastery of systems, supply chains, and insightful analysis is paramount, Jese Gary stands as a beacon of knowledge, a mentor, and a catalyst for transformation. Her impact on education and industry is immeasurable, and her legacy as a Systems & Operations Instructor at Magnolia University is one that continues to inspire generations of students to shape a brighter future
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Sid Tanu
Sid Knows Finance
Sid Tanu has an extensive background in loan origination and underwriting as the Chief Risk Officer at EnrichHER, and has held senior executive positions with Capital One, IRi Worldwide Consulting, and MinTech. Sid leads the financial services strategy for Capital Access at Open Trellis. His efforts are focused on product development, risk modeling, and the optimization of small business loan portfolios. He specializes in unsecured debt for new and small business owners, and is himself an entrepreneur and graduate of Techstars, an international startup accelerator.
Sid’s financial services career has included retail and commercial banking, payments, asset management, analytics and risk management. As a community development advocate, he has led numerous initiatives in financial literacy and startup ecosystem inclusion. He has served as a mentor and organizer with Junior Achievement, Techstars, Startup VA, Lighthouse Labs, and 1 Million Cups.
Sid holds a bachelor’s degree in Real Estate, Finance and Information Systems from the University of Wisconsin-Madison, and he enjoys playing tennis and discovering new music and great food.
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Learn what our happy students says about our course

Meet Flavors®

Developer of the Business Beyond the Farm™ Program

Flavors is a licensed food operations and compliance platform that developed Business Beyond the Farm™ through direct experience supporting regulated food and agricultural enterprises.


Grounded in real-world facility management, licensing oversight, and operational execution, Flavors built this curriculum to address the structural gaps that limit scalable growth in food and agricultural businesses.


The program reflects operational insight gained from managing compliant environments, supporting producers, and strengthening enterprise systems inside revenue-driven food operations.

Meet Flavors®

Developer of the Business Beyond the Farm™ Program

Flavors is a licensed food operations and compliance platform that developed Business Beyond the Farm™ through direct experience supporting regulated food and agricultural enterprises.

Grounded in real-world facility management, licensing oversight, and operational execution, Flavors built this curriculum to address the structural gaps that limit scalable growth in food and agricultural businesses.

The program reflects operational insight gained from managing compliant environments, supporting producers, and strengthening enterprise systems inside revenue-driven food operations.

Flavors delivers hospitality management, compliance infrastructure, and structured business education across regulated food environments.

 

Through disciplined systems, regulatory alignment, and workforce development initiatives, Flavors actively supports culinary enterprises, producers, corporate partners, and public agencies strengthening operational clarity and scalable performance within revenue-driven operations.

 

Business Beyond the Farm™ reflects this platform-level commitment. Developed from direct experience managing licensed food environments, the program equips food and beverage operators with the operational, financial, and market frameworks required to compete, contract, and grow within modern, compliance-driven food systems.

Licensing & Group Deployment

Business Beyond the Farm™ is available for institutional licensing and group enrollment. Organizations may deploy the full curriculum across teams, workforce initiatives, and community-based programs aligned to regulated food environments.

“Fueling culinary dreams with innovation and empowerment – our program transforms passion into success.”

Ellipse 35

Samia Bingham

Founder & CEO

Business Beyond the Farm™ is a proprietary workforce program developed by Flavors, LLC.

Grow Your revenues beyond your farm

APPLY TODAY for $1,200 per participant!

Serving local farmers, growers, and food producers! 

Flavors serves up expert hospitality management services, comprehensive business, education resources and support – a proprietary blend with a single, overriding goal – to provide culinary and agriculture entrepreneurs, business owners, corporate and government stakeholders with everything they need to operate profitable food and beverage services.

    Still have some questions?
    We have answers!

    Who can apply for the Business Beyond the Farm™ program?

    The program is open to established caterers, private chefs, pastry chefs, food truck owners, dessert artisans, farmers, and local growers dedicated to advancing their culinary businesses.

    Is this program suitable for newbies with limited experience?

    Business Beyond the Farm is best suited for accomplished professionals who have already made their mark in the food industry. We cover topics, especially for individuals with considerable experience and a desire to accelerate their growth and scale their businesses further.

    If you’re new to food business management, we invite you to explore our Virtual Community.

    What differentiates Business Beyond the Farm from other culinary programs?

    Our program distinguishes itself by catering exclusively to seasoned professionals, providing a specialized curriculum tailored to the unique challenges experienced business owners, operators and managers face. Our close-knit community and in-person field trips enhance the learning experience, fostering meaningful connections and hands-on learning opportunities.

    How selective is the admission process for the program?

    We take pride in curating a high-achieving cohort of participants. Our admission process is highly selective, as we prioritize individuals with a solid commitment to success and a passion for scaling their businesses.

    What will I learn from the program?

    This self-paced program offers an immersive course load covering critical aspects of food business management. You can expect to gain invaluable insights, skills, and strategies to propel your culinary success to new heights.

    Who can I contact if I have questions about the program?

    Contact our Program Manager.